Katie Elzer-Peters is the founder and CEO of The Garden of Words, a digital marketing firm that specializes in email marketing, web development, web strategy and business development for green industry clients. For 14 years she has helped green industry businesses of every size (from individuals to small, family-owned businesses and large corporations) grow and thrive in the digital age.

Katie has a B.S. in horticulture from Purdue University and an M.S. in Public Garden Management from the University of Delaware and Longwood Gardens, and is a member of the Society of Fellows of Longwood Gardens. Prior to opening her marketing firm, she served as the assistant director at Airlie Gardens, curator of Landscape at Fort Ticonderoga, and managed educational programs, marketing programs and horticultural staff at public gardens around the United States. Katie lives in Wilmington, North Carolina, and in her spare time she enjoys reading, cycling and urban sketching.

Click here for a Q&A with Katie Elzer-Peters. 

Other Resources Include:

Digital Dialogue “Plantstagrams”
Micro-marketing Tips for Big Payoffs
How to Hire the Right Remote Contractors
Become A Digital Marketing Guru
3 Factors That Will Make Or Break Your E-Commerce Success
The Cadence Of Customer Development